Welcome to Big Moccasin Hosting .com

The open enrollment for websites on our personal server is now over.This is now a by invitation signup and you will have to find out ad where ever I post it to be able to sign up. All the other plans on other servers are still there.

I am now selling domain names and more. My prices are as competitive as the the big boys. Check them out in the Buy Cheap Domains and More  link at the top of the page.

If you do not like the hosting deals below I have many more that are with other major hosting companies but you will never get the personal touch from them. I know that personally. I have Servers, VPS, Multi-site, Single sites, Cloud hosting and more available at Big Moccasin Domains .com

Welcome to Big Moccasin Hosting .com.

We will be serving the Southwest Virginia and North East Tennessee area for all of their hosting needs.

Some of the features include cPanel, Softaculous, and Solid State Drives for storage which results in faster access times for visitors all on a Virtual Private Server.

There will only be a limited number of accounts so the service will remain fast. We think this hosting is so good that we will also be hosting our websites here.

Right now we are starting with two account types – a trial account for $1 a month and a basic plan for $5 per month.

Trial
Closed
Disk Quota (MB) 100
 
Monthly Bandwidth (MB) 500
 
Max FTP Accounts 1
 
Max Email Accounts 1
 
Max Email Lists 1
 
Max Databases 1
 
Max Sub Domains 1
 
Max Parked Domains 1
 
Max Addon Domains 1
 
Maximum Hourly Email by Domain Relayed 100
 
Maximum percentage of failed or deferred messages a domain may send per hour unlimited
 
Open enrollment is over. If you want to try this you will need to personally contact us.
 
 
 
 
 
 
Basic
$10 Per Month By Appointment
Open enrollment is over. Accounts are now by invitation only. If you are interested please email us at chrles_osborne@hotmail.com .Or watch for our ads.
 
Disk Quota (MB) 1000
 
Litespeed High Speed Server
 
Litespeed cache for Wordpress Websites
 
Monthly Bandwidth (MB) 1000
 
Max FTP Accounts 2
 
Max Email Accounts 1
 
Max Email Lists 1
 
Max Databases unlimited
 
Max Sub Domains 10
 
Max Parked Domains 5
 
Max Addon Domains 5
 
Maximum Hourly Email by Domain Relayed 500
 
Maximum percentage of failed or deferred messages a domain may send per hour unlimited
 
*This is just the base. Account size can be increased.

2019 Winter Events

The dreaded days of winter can be rough. It’s a good thing we’ll be all over the place the next few months to get us through those winter blues! Check out the list of events below to see where we’re headed, and don’t forget to stop on by to say hello if you’ll be in town!

 

AppSec Cali
Santa Monica, CA | January 24-25

We won’t be in attendance for this one, but, we’re proud to be a sponsor of AppSec Cali! The event is a one of a kind experience for information security professionals, developers, pentesters, and QA testing professionals from around the world, to gather at the beach to learn and share knowledge and experiences about secure systems and secure development methodologies.

 

Bsides
Philadelphia, PA | February 1

Our first attended event of the year will be taking place right in our backyard, at Drexel University! Join us at this Information Security Conference to create awareness for security topics within the Philadelphia region. Become part of a conversation that includes researchers, professionals, and practitioners alike. We’ll see you there!

 

PennApps
Philadelphia, PA | February 2 -3

Jumping one campus over, join us at Upenn for PennApps, also known as the original college hackathon! Both beginners and experts alike will work together, learn, and compete to become better engineers and work on awesome projects. We’ll be there helping out. We look forward to seeing the amazing ideas everyone comes up with.

 

FemmeHacks
Philadelphia, PA | February 8-9

Next up we’ll be headed to FemmeHacks, Philly’s first all-women collegiate hackathon! FemmeHacks is a beginner-friendly hackathon whose goal is to inspire, teach, and empower women in the Philly tech community. We love it when women inspire each other and we’re excited to see how the weekend unfolds.

 

PyTennessee
Nashville, TN | February 9-10

Making our way down south, we’ll be headed to Nashville to discuss all things Python. PyTennessee is a developer-focused Python conference with talks ranging in skill level  from beginner to advanced, and on topics from web development to data science and machine learning. It’ll be a busy two days full of keynotes, speaking sessions, professional development, and more, and we can’t wait to be a part of it all!  

 

DeveloperWeek SF
SF Bay Area | February 20-24

Next up we’ll be headed to the West Coast for Developer Week in the SF Bay Area. Join us and 8,000+ developers, engineers, software architects, dev teams, managers and executives from 70+ countries as we discover the latest in developer technologies, languages, platforms, and tools. We’ll be there all week so make sure to come drop on in and say hi!

 

Net/Work Philly
Philadelphia, PA | February 26

It’s back to Philly for us for the NET/WORK event. NET/WORK is a technology job fair showcasing vibrant companies seeking talent, and talented people seeking work. If you’ve ever dreamt of working for Linode, now’s your chance! We’ll have a booth and our recruiting team there to help fill our open positions. Can you say a dream come true?

 

LaraCon
Online | March 6

Taking a little break from travelling, you can meet us online at LaraCon on March 6. You’ll be able to take part in a full day of talks featuring some of Laravel’s brightest minds, all while being able to stream them directly from the comfort of your home or office. Interested in listening in? Tickets are only $12! Or, you can also enter to win one of our free virtual tickets we’re giving away on the LaraCon website! We’ll see you on the web!

//laracon.net/

 

SCaLE 17x
Pasadena, CA | March 7-10

We’re back to the West Coast for SCaLE 17x, the largest community-run, open-source, and free software conference in North America. For 5 years we have been a sponsor of this event, and every year we love attending! Make sure to drop by our booth for some free swag, giveaways, and more.

 

SXSW
Austin, TX | March 8-18

Up next, we’re off to keep Austin weird at the SXSW conference! The conference focuses on the forward-thinking innovations of today and what experts and innovators project will be trending tomorrow. This is our first year at SXSW and we can’t wait to take part in all of its festivities!

 

PostgresConf
New York, NY | March 18 – 22

It’s back to the East Coast for us to attend Postgres Conference in the Big Apple! PostgresConf is the largest annual gathering for the Postgres Ecosystem, and is a week-long series of events centered around People, Postgres, and Data. We’re excited to be a part of it this year, and look forward to seeing you there!

 

Apache Roadshow
Fairfax, VA | March 25

Making our way down the East Coast, we’re off to D.C. for the ApacheDC Roadshow. With one day, two rooms, twelve presentations, two keynotes, and a career fair, it’s sure to be a jam-packed day of events! Topics include Apache and Center for Assurance Research Engineering Projects, Open Source Software in Government, CyberSecurity, and Career Development. Who’s excited?

 

We’re also proudly supporting:

SB Hacks | 1/11-1/13 | Santa Barbara, CA
StarterHacks | 1/12-1/13 | Waterloo, Canada
SpartaHacks V |  1/18-1/20 | Michigan
SwampHacks|  1/18-1/21 | Florida
TreeHacks | 1/18-1/20 | Stanford, CA
HackPennsylvania | 1/19-1/20 | State College, PA
RoseHack | 1/19 | California
Hack36 | 1/25-1/27| India
PixelHacks | 1/26-1/27 | California
SLO Hacks | 2/1-2/3 | San Luis Obispo, CA
Auburn Hacks | 2/2-2/3  | Auburn,AL

FemmeHacks | 2/2-2/3 | Philadelphia,PA
PennApps | 2/2-2/3 | Philadelphia,PA
Hacklahoma| 2/9-2/10 |Oklahoma
HopHacks| 2/15-2/17 | Baltimore, MD
PioneerHacks | 2/16-2/27 | Santa Clara, CA
HackTCNJ | 2/23-2/24 | Ewing, NJ

PickHacks | 3/1-3/3 | Missouri

HackTech | 3/1-3/3 | Pasadena, CA
Omni Hacks | 3/2-3/3 | Fremont, CA
HackPRI | 3/16-3/17 | Tory, NY
Hack in the North | 3/29-3/31 | India
CrimsonHacks | 3/30 | Alabama
LA Hacks | 3/29-3/31 | Los Angeles, CA
Linghacks (Hack+) | 3/30-3/31 | Fremont, CA

StrongHosting.NET – 40GB Reseller Hosting for $6/yr, 1.5GB RAM VPS for $14/yr & more offers inside in New York, USA!

Robert from StrongHosting submitted their first ever offer to us recently and we felt the offers looked pretty good! They are offering SSD powered Reseller and VPS hosting services out of their New York datacenter location.

Their WHOIS is public, and you can find their ToS/Legal Docs here. They accept PayPal, Alipay, Credit Cards, Bitcoin, Litecoin and Ethereum as available payment methods for you to choose from.

Here’s what they had to say: 

“StrongHosting.NET is a web hosting provider that was founded by a group of web developers/coders, and it was started to solve a major problem we noticed in the hosting industry: transparency, affordability, and friendly service. It was started to fulfill this missing quality in the hosting market. We utilize top notch infrastructure and technology within certified datacenters, combined with our team of 24×7 always-available & experienced staff members in order to deliver a seamless hosting experience to our clients. What makes StrongHosting different from the rest is we’ve been in your shoes, and quite frankly – we get it. Every decision we make within the company – we ask ourselves how our clients would benefit from it first, and put ourselves in your shoes.

Fast forward to today, we’ve established a strong platform, and currently serve thousands of happy customers around the globe. We look forward to working with you and please enjoy these limited time promotions created exclusively for the LowEndBox community!”

Here’s the offers: 

Reseller Hosting 40GB

  • 40GB SSD Storage
  • 500GB Bandwidth
  • Create Unlimited Accounts
  • Fast SSD Storage System
  • Free SSL Certificate
  • cPanel/WHM Control Panel
  • Softaculous One Click Installs
  • Free Website Migration
  • $6/yr
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Reseller Hosting 100GB

  • 100GB SSD Storage
  • 2500GB Bandwidth
  • Create Unlimited Accounts
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  • Free SSL Certificate
  • cPanel/WHM Control Panel
  • Softaculous One Click Installs
  • Free Website Migration
  • $12/yr
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Reseller Hosting 350GB

  • 350GB SSD Storage
  • 5000GB Bandwidth
  • Create Unlimited Accounts
  • Fast SSD Storage System
  • Free SSL Certificate
  • cPanel/WHM Control Panel
  • Softaculous One Click Installs
  • Free Website Migration
  • $21/yr
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1.5GB SSD VPS

  • 1 CPU Core
  • 1.5GB RAM
  • 15GB SSD
  • 1500GB Bandwidth
  • 100Mbps Uplink
  • Any Linux OS
  • OpenVZ/SolusVM
  • Full Root Console Access
  • $14/yr
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3GB SSD VPS

  • 2 CPU Cores
  • 3GB RAM
  • 35GB SSD
  • 4000GB Bandwidth
  • 100Mbps Uplink
  • Any Linux OS
  • OpenVZ/SolusVM
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6GB SSD VPS

  • 4 CPU Cores
  • 6GB RAM
  • 80GB SSD
  • 10000GB Bandwidth
  • 100Mbps Uplink
  • Any Linux OS
  • OpenVZ/SolusVM
  • Full Root Console Access
  • $39/yr
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NETWORK INFO:

New York (BUF), USA – ColoCrossing
Test IPv4: 192.3.180.103
Test file: //192.3.180.103/100MB.test


Minimum Host Node Specifications:
– Intel Xeon E3-1240v2
– 32GB RAM
– 4x 2TB Samsung 850 Pro SSD’s
– Hardware RAID10 – LSI 9361-4i
– 1Gbps Network Uplinks

Please let us know if you have any questions/comments and enjoy!

March 2019 VIP Roundup

The WordPress team recently celebrated another major milestone with the release of WordPress 5.1, alongside news that the platform now powers a full third of the web. Huzzah! Kauffman Indicators, the Facebook Journalism Project, Rio Negro, MinnPost, and MTN now count themselves among that elite group after enjoying successful launches this month.

Elsewhere, we were lucky to join some amazing conversations about shaping the enterprise WordPress world we want to live in, including more women leaders in digital journalism and the importance of designing for all. Read on for details, as well as the latest updates from across the community.

A group of women from ONA's Women Leadership Academy posing in front of a brick wall.
ONA Women’s Leadership Academy participants and mentors. Photo via ONA.

News and Releases

Updates from around VIP, our clients, and our agency and technical partners.

  • WordPress released version 5.1. Nicknamed ‘Betty,’ 5.1 introduces new Site Health features and includes performance improvements for the new block editor. Congrats to Automatticians Matt Mullenweg and Gary Pendergast and the 561 contributors (including folks from our partners 10up, Reaktiv Studios, and rtCamp) who made it possible.
  • It’s official: WordPress now powers 33.3% of the web.
  • VIP worked with featured partner Alley to help The Kauffman Foundation launch the Kauffman Indicators of Early Stage Entrepreneurship. This new tool offers in-depth reports and interactive data visualizations that present entrepreneurial trends across decades, geographies, and demographic groups.
  • The Facebook Journalism Project provides products, tools, and training to promote news literacy and help journalists harness the power of Facebook for good.
  • Argentina’s 115-year-old Rio Negro newspaper is looking mighty fine in its new home.
  • Longstanding nonprofit news organization MinnPost joined the VIP family.
  • Congrats to South African mobile phone provider MTN on their new site launch.
  • 10Up turned eight and beta launched WP Acceptance, a team-centric tool for writing reliable, scalable acceptance tests.
  • Alley shared a reflection on how creating a self-quoting SlackBot shaped their company culture.
  • Big Bite sponsored Middlesborough Digital, part of several burgeoning digital sectors in the UK.
  • Inpsyde released a OneStock for WooCommerce plugin to make it easier to manage product inventory across multiple shops.
  • rtCamp shared the PHP migration script they used to move 300+ repos, 10000+ issues/PR and 100,000+ comments from GitLab to GitHub. Their team also attended 3 WordCamps in one weekend!
  • HumanMade hosted their annual meetup in Sri Lanka (We’re not jealous. Okay, we’re jealous).

Platform Notes

What We Read (And Listened To)

Spotlight: Kurator at NewsCorp Australia

We have had the pleasure of working with News Corp Australia (NCA) since early 2015. Today they host 21 sites with us, including market leaders News.com.au, Foxsports.com.au, and TheAustralian.com.au. For NCA, WordPress represents one important application among others, within a complex and powerful systems architecture that predated their migration. We spoke with Juan Zapata, head of the Site Production Platform team, to learn more about their custom-built Kurator tool, which brings external resources to authors and editors working in WordPress. Read all about it.

Recent Events

  • Earlier this month, we sponsored and attended ONA’s Women Leadership Accelerator at UCLA. Each year, this event brings 30 women from around the world for a weeklong leadership intensive to advance women in digital journalism. VIP has been a major sponsor of ONA WLA since the beginning and are proud to continue our support. Alternate: This year, our very own Steph Yiu spoke about managing remote teams (recap on her site) and VIP’s work promoting digital journalism.
  • VIP was also pleased to sponsor February’s Change Forum, where our friends at News UK brought together established media businesses and startups in London to speak candidly about product design and development. Simon Dickson, Alison Blanda, Jason Snow, Ryan Sholin, and Simon Wheatley represented VIP at the event, and Automattic’s design director David Kennedy spoke on reaping the benefits of prioritizing accessibility in design. Get a summary of his talk alongside major highlights in our event recap.
David Kennedy on stage at the Change Forum conference, pictured in front of an audience and against a red background with the word 'Change' inscribed across it.
Automattician David Kennedy speaking on designing for diversity. Photo via News UK

Upcoming Events

  • BigWP meetups focus on the operation, development, and scaling of large, high-traffic WordPress websites. Next up is BigWP Toronto, hosted by our friends at the Canadian Olympic Committee on March 27. These events always fill up fast, so hop to it.
  • Facebook’s developer conference F8 is slated for April 30-May 1. Billed as, “A conversation about technology and human connection,” this event offers deep dive sessions and product demos across Facebook’s family of apps. You can apply to attend or sign up to stream the keynote.
  • We’ll be attending WAN-IFRA’s 71st World News Media Congress 2019 in Glasgow, June 1-3.

How I learned to stop worrying and embrace Content-Security-Policy

This week, the W3C Web Application Security working group held its first face-to-face meeting at TPAC, the W3C’s annual technical meeting.  The main topic of discussion was moving Content-Security-Policy (CSP) from an unofficial draft onto the standards track.  I’m actually pretty excited about CSP now, but I wasn’t always its biggest fan.

CSP has a bunch of features, but the core value proposition (in my view) is that web applications can whitelist where their scripts come from.  The main drawback of this approach is that authors need to remove all inline script from their web application because the browser doesn’t know whether an inline script is part of the application or whether it was injected as part of a cross-site scripting (XSS) attack.

Initially, I was skeptical about CSP for two reasons:

  1. CSP has a bunch of functionality unrelated to mitigating XSS, which makes the feature more complicated than necessary.  Because I’m a big believer in minimal viable products, my initial reaction was to remove all the extra functionality and focus on the core use case for the first iteration.
  2. I was worried that removing all the inline scripts from a web application would be too hard because web applications use inline scripts frequently.  Joel Weinberger, Dawn Song, and I even wrote a paper exploring that issue.

I still view those criticisms as fair, but I worry less about those issues.  By and large, the early adopters I’ve worked with have been able to use CSP effectively, which is some evidence that the extra complexity isn’t the end of the world.  I’ve also now built and retrofitted a number of non-trivial web applications to avoid inline script.  It’s a fair amount of work, certainly, but not an insurmountable task.

Thanks to some great work by Thomas Sepez, Chrome now uses CSP in the vast majority its HTML-based user interfaces.  Over the years, there has been a steady trickle of XSS vulnerabilities in these interfaces, which is problematic because these interfaces (such as the browser’s settings interface) have powerful privileges.  Now that Chrome uses CSP extensively, we can be confident that we’ve mitigated this entire class of vulnerabilities.

My perspective on CSP now is that it makes a serious dent in one of the biggest problems in web security.  It’s definitely not a silver bullet (nothing ever is), but we should invest in CSP because we should be working on the big problems.  If we’re not willing to dream big, we should just pack up our tent and go home.

Timing Attacks on CSS Shaders

CSS Shaders is a new feature folks from Adobe, Apple, and Opera have proposed to the W3C CSS-SVG Effects Task Force.  Rather than being limited to pre-canned effects, such as gradients and drop shadows, CSS Shaders would let web developers apply arbitrary OpenGL shaders to their content.  That makes for some really impressive demos.  Unfortunately, CSS Shaders has a security problem.

To understand the security problem with CSS Shaders, it’s helpful to recall a recent security issue with WebGL.  Similar to CSS Shaders, WebGL lets developers use OpenGL shaders in their web applications.  Originally, WebGL let these shaders operate on arbitrary textures, including textures fetched from other origins.  Unfortunately, this design was vulnerable to a timing attack because the runtime of OpenGL shaders can depend on their inputs.

Using the shader code below, James Forshaw built a compelling proof-of-concept attack that extracted pixel values from a cross-origin image using WebGL:

for (int i = 0; i <= 1024; i += 1)
  // Exit loop early depending on pixel brightness
  currCol.r -= 1.0;
  if (currCol.r <= 0.0)
    currCol.r = 0.0;
    break;
 

Timing attacks are difficult to mitigate because once the sensitive data is present in the timing channel it’s very difficult to remove.  Using techniques like bucketing, we can limit the number of bits an attacker can extract per second, but, given enough time, the attacker can still steal the sensitive data.  The best solution is the one WebGL adopted: prevent sensitive data from entering the timing channel.  WebGL accomplished this by requiring cross-origin textures to be authorized via Cross-Origin Resource Sharing.

There’s a direct application of this attack to CSS Shaders.  Because web sites are allowed to display content that they are not allowed to read, an attacker can use a Forshaw-style CSS shader read confidential information via the timing channel.  For example, a web site could use CSS shaders to extract your identity from an embedded Facebook Like button.  More subtly, a web site could extract your browsing history bypassing David Baron’s defense against history sniffing.

The authors of the CSS Shaders proposal are aware of these issues.  In the Security Considerations section of their proposal, they write:

However, it seems difficult to mount such an attack with CSS shaders because the means to measure the time taken by a cross-domain shader are limited.

Now, I don’t have a proof-of-concept attack, but this claim is fairly dubious.  The history of timing attacks, including other web timing attacks, teaches us that even subtle leaks in the timing channel can lead to practical attacks.  Given that we’ve seen practical applications of the WebGL version of this attack, it seems quite likely CSS Shaders are vulnerable to timing attacks.

Specifically, there are a number of mechanisms for timing rendering.  For example, MozBeforePaint and MozAfterPaint provide a mechanism for measuring paint times directly.  Also, the behavior of requestAnimationFrame contains information about rendering times.

Without a proof-of-concept attack we cannot be completely certain that these attacks on CSS Shaders are practical, but waiting for proof-of-concept attacks before addressing security concerns isn’t a path that leads to security.

Push Notifications at Scale at the New York Post

How The New York Post uses WordPress to manage push notifications for a busy newsroom

Remy Stern, Chief Digital Officer at the New York Post, our hosts at BigWP NYC on November 13, led off the presentations with an explanation on how they use WordPress.com VIP to send thousands and thousands of push notifications, email alerts, and to control their breaking news alerts on the web, too.

Why use WordPress to manage notifications? It’s the central tool for workflow in their newsroom, and reduces the risk of errors by keeping things in one familiar system with a consistent user experience. As a bonus, that helps things move quickly.

“Speed really matters when you’re sending out breaking news push notifications.”

Maropost, Urban Airship, and even Apple News are all in the notifications mix for the New York Post, all managed from inside their WordPress admin.

Watch Remy’s talk in full:

BigWP is our enterprise WordPress meetup series, that brings together developers, business leads, and product people who work with high-scale WordPress applications every day. To be the first to find out about the next enterprise WordPress event in New York, join the meetup group. You’ll find groups for other cities there as well.

Find all of the talks in the November BigWP playlist.

February VIP Roundup

After a brief stint away for the holidays, 2019 is off with a bang (or, a shake, for the VIP Business Development team attending a meetup in Mexico City last week). The first 1/12th of the year has seen several exciting launches, including GitHub, Prensa Libre, and Crowley. Our client USA Today came back with its Ad Meter rankings of the most popular ad at the Superb Owl, but our favorite might be this shoutout to the free press from the Washington Post.

Take a look ahead at this month’s updates from across enterprise WordPress, including a spotlight straight from VIP’s own newsroom, and the running list of events we’ve got our eyes on this spring.

Thirteen Lego astronauts in orange jumpsuits nestled in the snow holding a black sign that reads 'VIP Launch'

The VIP Launch Squad met in Boulder, Colorado last week. Photo not actual size. (Photo credit @kgagne)

News and Releases

Updates from around VIP, our clients, and our agency and technical partners.

  • You can now watch and share the videos from November’s BigWP NYC event. Our thanks to Remy Stern of the New York Post, Setka CEO Katya Bazilevskaya, and Libby Parker and KAdam White of Human Made for dropping knowledge on managing push notifications, AMP compatibility, and customizing pre-existing Gutenberg blocks.
  • GitHub has a new home on VIPGo, with a .blog TLD. Check out github.blog or their 2019 policy predictions for a look around the new digs.
  • Prensa Libre is one of the biggest newspapers in Guatemala and one of the highest-trafficked websites in Central America. We partnered with Alley to migrate them over to WordPress and the VIP Go platform. New capabilities include a refreshed landing page module system, and the option to export wire stories straight to print.
  • Congrats to Crowley on their long-haul launch of a new site on VIP, and many thanks to the small army of collaborators from across several teams who made this one possible.
  • Alley published a robust 2018 year in review, highlighting their work with news organizations, museums, nonprofits, and more.
  • Hello Design worked with MDC to build the Coral One robot, which Business Insider called the best robot at CES2019.
  • Clutch named Human Made both a “Top 1000 Global” B2B company and “Top WordPress Development Company.”
  • Reaktiv Studios launched Tala on VIP Go as a multilingual site.
  • Rtcamp is heading to WordCamp Bangkok, where CEO Rahul Bansal will speak on the art of pricing. Read how choosing ‘focus’ as a guiding theme for 2018 impacted their year.
  • XWP wrote a piece on what you need to know before you AMP. They also released v1.0.0 of their WordPress development library.
  • Setka’s CEO Katya Bazilevskaya was quoted in the Native Advertising Institute’s 2019 predictions e-book (gated download).

Platform Notes

  • We’re building a testing panel to give us feedback as we develop our client-facing tools. If you’re interested in helping us, please drop us a note via support.
  • We’ve released WordPress 5.0 (Lobby post for clients) up to 5.0.3 (Lobby post) and Jetpack 6.9 (Lobby post)
  • VIP CLI has been updated to 1.3.0. You’ll notice a few updates: we now preview the date and time of the backup used for sync, show the mapped domain when listing apps, and better messaging around environments–as well as some minor bugfixes and general bolt tightening. Please update your local install with npm install -g @automattic/vip
  • MU Plugins:
    • Query Monitor is updated to 3.1.1
    • Fieldmanager is updated to 1.2.4 (Lobby post)
    • Edit Flow is updated to 0.9 (lobby post for clients (Lobby post)
    • Safe Redirect manager is 1.9.2 (Lobby post)
    • Responsive Images are rolled out to all sites (Lobby post)
    • Getty Images 4.0 (Lobby post)
  • We’re upgrading our VIP Go Hosting to PHP 7.3, to take advantage of the performance benefits, stability, and security advantages there. Non-production environments were updated on Monday 4 February, and production sites are planned to be upgraded on Monday 25 February (Lobby post)

What We Read (And Listened To)

Spotlight

Image via thenewsproject.net

VIP is deeply committed to the sustainability of news organizations, large and small, around the world. We’re excited to share we’ve doubled down on that commitment by investing in the News Project. According to founder Merrill Brown, the News Project’s goal is to “stabilize existing news sites and encourage new startups by simplifying publishing and the path to sustainability.” Take a product tour to learn more about their tools, or sign up for their newsletter to stay up to date.

Upcoming Events

  • Tickets are on sale for WordCamp London, April 5-7. This event joins a slate of WordCamps going down all across the globe this spring, including Jakarta and Pune on February 16, Helsinki March 7-8, and Miami March 15-17.
  • ‘Intelligent Connectivity’ is the focus of #MWC19, coming to Barcelona February 25-28. Attendees can explore 8 themes, including Immersive Content and Digital Trust.
  • This year’s (free) AMP Conference will be in Tokyo April 17-18. Already an AMP expert? Act fast: the call for speakers is open through February 14.

Related Products Store

I will soon be adding a store of related products. Keep checking back for the big grand opening.

Affordable PPC search engine advertising

PPC search engine advertising is by far the most affordable form of advertising available. PPC search engine advertising is a flourishing business that by 2008 is expected to reach $ 8 billion. PPC search engine advertising is about producing leads. Creating leads will help potential buyers find the specific website that will provide them with the product or service they need.

However, PPC search engine advertising does not end there. It is important to understand that although PPC search engine advertising generates leads, it is also important for users to find relevant information at the website they are directed to. Information is a valuable asset in PPC search engine advertising that is often left unchecked by many websites. Keep in mind that users are more likely to purchase products or services from a company that provided them with the necessary information they needed in the first place.

Qualified traffic with PPC search engine advertising

One of the benefits of PPC search engine advertising is that it provides qualified traffic to a specific website. Users that click on a PPC ad are those in search of a particular product or service. This helps eliminate unnecessary clicks from non-prospective buyers that only produce expenditures not profits. PPC search engine advertising is also the fastest way to get a reasonable return on investment.

A bidding process is used to establish the price of a specific keyword. In general, the budget for PPC search engine advertising may be a $100 to $100,000 depending on the number of keywords used. These prices can skyrocket in just minutes as more and more sites bid for the same keyword thus causing the prices to jack up.

PPC ads are placed alongside search engine results to which they are relevant. The highest bids for a specific keyword or phrase gets top billing on the search engine results page. Getting top placement provides greater odds for a PPC ad to get clicked by a qualified searcher.

Elements of PPC search engine advertising

PPC search engine advertising involves three basic elements; constant monitoring, response analysis and refinement as the essential factors involved in PPC search engine advertising. Proper management of PPC search engine advertising can result in big profits for a website.

PPC search engine advertising makes it possible for sites to monitor the productivity of each PPC ad they place. This gives a site the opportunity to turn off any PPC ad that is not performing at its best. PPC search engine advertising provides the most economical way for a site to advertise on the World Wide Web.

The cost entailed in PPC search engine advertising is dictated by the clicks made on a particular PPC ad. The number of clicks made on a PPC ad is subtracted from the initial amount paid by the business to a search engine company. To minimize cost and maximize return on investment, a business will have to regularly monitor its PPC search engine advertising campaign.

How to use PPC search engine advertising

Many businesses are unable to get the most out of their PPC search engine advertising campaign. PPC search engine advertising involves a lot more than just bidding on the highest keywords. Information is a main concern of many online users.

Providing online users with relevant information they need will help bring about a more long-term relationship with an online user that will more likely result in a sale.
Information provided to online users may be in the form of a newsletter or e-zine that online users would likely sign up for. Sign-ups may be enough to cover the expenses of a PPC search engine advertising campaign.

Sign-ups also help generate leads for websites as they build opt in list from qualified online searchers who clicked their PPC ad. Getting personal information from qualified online searchers can be done in a variety of ways such as offering freebies for surveys or signing up for newsletters.

PPC search engine advertising is a continuous process that requires hands on supervision and a thorough understanding of PPC search engines. Businesses may opt to hire the services of a professional or do PPC search engine advertising with in-house experts. Whatever course of action is selected, a business is sure to get a huge return on investment with PPC search engine advertising.

PPC marketing – Popular method of advertisement on the Web

PPC marketing – Popular method of advertisement on the Web

PPC marketing or pay per click marketing is the most popular method of advertisement employed by various websites on the Internet. PPC marketing may often be referred to as pay for position, cost per click or pay for performance. But regardless of the term used, PPC marketing is the online advertiser’s medium of choice for promoting products and services to online consumers.

PPC marketing is beneficial to both the advertiser and the consumer. Advertisers using PPC marketing only need to pay for the actual click throughs linked to their sites from search engines. At the same time as consumers are relieved of having to get annoying emails or pop-up ads for products and services.

When an online consumer searches for a specific product or service on the Internet, corresponding PPC marketing ads are also displayed alongside the results generated by the search engine. This forms a highly targeted consumer group that is more likely to purchase a specific product or service. In addition, websites get to limit their advertisement costs with the use of PPC marketing. PPC marketing is truly a winning solution for both parties.

Possible drawbacks of PPC marketing

Despite the obvious advantages of PPC marketing, there are possible drawbacks that can cancel out its benefits. One of the most common problems associated with PPC marketing is the inexperience of many people attempting to use this profitable advertisement method. Simply submitting PPC marketing ads to a search engine such as google, does not make up the entire campaign.

PPC marketing requires a calculated and systematic approach to setting up ads. PPC marketing involves the use of keywords and biddings in order to get top placement on a search engine. Getting top search engine placement helps boost traffic to a website that can easily translate into profit.

Without the necessary experience and knowledge to carry out a typical PPC marketing ad, may turn into an expensive campaign that does not convert into profit. PPC marketing ads also require continuous funding, as discontinued payments will also result in discontinued ads. This can be unfavorable for a website that has already built high rankings with their PPC marketing ads.

Bidding on keywords can also be quite costly, as the growing number of websites on the web struggle against each other to bid on the most popular keyword for their PPC marketing ad. Obviously small business websites are at a disadvantage here since big business websites are able to pay more for popular keywords related to their site. This is because most small businesses only set aside a small portion of their capital for advertisement, putting them at a disadvantage.

Running an effective PPC marketing campaign

There are a number of things that a website should consider when running an effective PPC marketing campaign. It is important to develop a marketing plan in order to get the most return on investment from PPC marketing. Selecting the most appropriate keywords that relate to the site’s business is essential in PPC marketing.

However, simply choosing the most popular keywords does not necessarily translate into profit. Selecting more specific keywords that will put a site within the first ten results of a search also gets greater awareness from online consumers. In addition, it doesn’t cost as much as getting the top spot for PPC marketing.

It is also important that a website constantly monitors the performance of their PPC marketing campaign. This will help the site modify any existing PPC marketing ad to make it more productive. At the same time any PPC marketing ad that has not proven effective can be immediately discontinued. Altering PPC marketing ads is a continuous process that many websites do in order to increase their return on investment.

Getting professional help with PPC marketing

The popularity of PPC marketing has given rise to professionals offering PPC marketing services for small and big businesses. Hiring a professional PPC marketing company is advisable for a small business without experience in PPC marketing. Most PPC marketing companies offer reasonable rates for their services and at the same time produce acceptable results.

A PPC marketing professional can attend to all the details commonly involved in a PPC marketing campaign. Handling a PPC marketing campaign is a time consuming process that can be overwhelming for a small business. A PPC marketing professional can help set up a PPC marketing campaign and later on train someone from within the business to handle it to ensure its continued success.


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